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Should I Trust Real Estate Advice From Social Media?



When it comes to real estate, there’s a lot of information and opinions floating around on social media. However, if you’re searching for trustworthy real estate guidance that’s relevant to you, there’s only one place to look – a local real estate agent. 

In this blog, we’ll go over some of the potential pitfalls that come with taking real estate advice from social media and how a professional agent can better assist you toward your goals. 

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The Dangers of Social Media

While there are plenty of upsides when it comes to social media, it’s always a good idea to use caution – especially when it comes to seeking out tips or information. 

On social media, anyone can create an account, post content, and present themselves as an expert in the field without any formal qualifications or oversight. This means that the advice you come across may not be backed by credible sources or real-world experience.

Not to mention, real estate markets (and transactions) can be incredibly complex, involving legal, financial, and market-related intricacies. Because social media platforms often encourage brevity and simplicity, the advice you find on these platforms can oversimplify complex issues.

In addition to inaccuracies, there could also be bias at play. When someone shares a bit of real estate “advice” on social media, they may have other goals or motivations in mind. For instance, they might be subtly (or not so subtly) promoting a specific property, neighbourhood, or investment strategy because it benefits them or aligns with their personal interests. 

Looking for home selling advice? Check out these other posts from our blog. 

Your Best Real Estate Resource

While social media may not be the best place to get real estate insights, accessing reliable advice doesn’t need to be difficult. In fact, you can still do it with your smartphone. 

The best way to reach your real estate goals is to get in touch with a local real estate agent. As a professional expert, an agent can provide trustworthy guidance that aligns with your interests and is informed by what’s happening in your market. 

But what if you see a social media post that’s made by a real estate agent? It’s still important to get a second opinion offline. Real estate is nuanced in nature and good advice is certainly not one-size-fits-all. 

Time Sensitive Guidance 

In West Toronto, real estate is constantly evolving, with market conditions, economic factors, and other trends shifting frequently. Social media content on the other hand, remains static once posted. So, advice that was accurate or relevant at one point may become outdated within a short period of time. This could lead to misguided or misinformed decision-making. 

A top real estate agent will have their finger on the pulse of your local market at all times. They can give you advice that’s based on up-to-the-minute data. 

West Toronto’s Micro-Markets

Another important factor to consider when it comes to seeking out real estate advice is location. Social media can connect people from around the world – which is great. However, when it comes to understanding real estate, it’s important to keep things local. 

In West Toronto, real estate trends can shift at a hyper-local level, sometimes right down to a single neighbourhood. With that in mind, some catch-all real estate advice may not apply to you. When it comes to finding success as a buyer or seller, you’ll need to be strategic based on your individual circumstances. 

Once again, your best resource will be an experienced real estate professional who understands West Toronto’s unique micro-markets. They’ll be able to provide personalized guidance that’s specific to your goals. 

Thinking about buying a home in West Toronto? Explore these related readings for tips. 

Smith Proulx’s West Toronto Expertise

In need of trustworthy real estate advice? Look no further than the Smith Proulx Team. 

Whether you’re looking to buy, sell, or both, our team can provide you with personalized, end-to-end support that maximizes your chances of success. With decades of experience in West Toronto’s dynamic market, our expertise goes above and beyond your average agent. 

Whatever you’re looking to accomplish, we’re happy to help!

Hoping to buy or sell in West Toronto? The Smith Proulx Team can help. Send us an email or call 416-769-6050 to get started. 

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